The heel is the first bone to contact the ground when walking and absorbs the full force of impact and the proceeding shock of bearing weight during motion.
The most common cause of heel pain is plantar fasciitis. Plantar fasciitis is a stretching of the plantar fascia, a ligament that runs from the ball of the foot through the arch and is connected to the heel. It is that attachment which becomes aggravated and typically causes pain after being on your feet for long lengths of time.
Heel spurs, which are abnormal bone growths coming off the heel, can also be the cause of heel pain. Other causes can include repetitive stress or shock to the heel, standing for long periods of time or osteoarthritis.
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"I love the shoe. After being on my feet in the hospital all day I get a lot of pain particularly in my heels, With the adjustable support I can relieve the pain and my feet feel so much better at the end of the day."